Best Men's Facial Lotions

Updated September 2020
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BestReviews spends thousands of hours researching, analyzing, and testing products to recommend the best picks for most consumers. We only make money if you purchase a product through our links, and all opinions about the products are our own. Read more  
BestReviews spends thousands of hours researching, analyzing, and testing products to recommend the best picks for most consumers. We buy all products with our own funds, and we never accept free products from manufacturers.Read more 
Bottom Line
Pros
Cons
Best of the Best
Brickell Men's Products Daily Essential Face Moisturizer for Men
Brickell Men's Products
Daily Essential Face Moisturizer for Men
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Natural and Organic
Bottom Line

Brickell was founded in 2014 with men's grooming needs in mind, and this moisturizing lotion is an example of the company's quality and commitment.

Pros

Has a lightweight consistency yet does a good job at moisturizing and firming skin. You don't have to use a lot to moisturize your entire face. Made with natural and organic ingredients and doesn't contain anything artificial. Company doesn't test on animals.

Cons

Flip-open cap has the tendency to get clogged. Scent is somewhat minty, which may not appeal to everyone.

Best Bang for the Buck
MARLOWE. No. 123 Men's Facial Moisturizer
MARLOWE.
No. 123 Men's Facial Moisturizer
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Great for Daily Use
Bottom Line

A quality men's facial lotion that includes natural ingredients, smells nice, and absorbs quickly – and a nice price.

Pros

A lightweight formula with natural plant-based ingredients that make it suitable for most types of skin. Scent is very light and refreshing. A little goes a long way. Made without harsh ingredients or animal testing.

Cons

If you prefer a thicker lotion, you may find the consistency a bit too thin. Rarely can cause breakouts.

Beau Brummell for Men Men’s Face Moisturizer
Beau Brummell for Men
Men’s Face Moisturizer
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Impressive Scent
Bottom Line

This men's facial lotion smells great and is very moisturizing but not overly heavy. It can easily be used day or night.

Pros

We love that this facial lotion contains activated charcoal that helps remove impurities in the skin. Contains some organic plant oils, including moisturizing argan oil. Doesn't feel greasy; absorbs fast. Scent is mild and refreshing.

Cons

Has some unnatural ingredients, including emulsifiers that can be irritating to sensitive skin.

NIVEA Men Maximum Hydration Protective Lotion w/ SPF 15
NIVEA
Men Maximum Hydration Protective Lotion w/ SPF 15
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SPF 15
Bottom Line

Choose this facial lotion if you like the idea of moisturizing and protecting your skin from the sun, all with one product you can use every day.

Pros

A good choice for men who spend time in the sun, as it offers SPF 15. Contains aloe vera and vitamins that moisturize and nourish skin. Doesn't feel oily or heavy, and absorbs quickly. Brand is well-known for making quality skin care products.

Cons

Contains some potentially irritating ingredients, including alcohol and parabens. Mixed opinions on the scent – some find it refreshing, others think it's too strong.

Thrive The Balm Natural Men's Face Lotion
Thrive
The Balm Natural Men's Face Lotion
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Ideal as an Aftershave
Bottom Line

A rich – albeit somewhat greasy – facial lotion with plant oils that make it a good pick for soothing razor burn and bumps.

Pros

Formulated with natural, plant-based ingredients and nothing synthetic. Contains plant oils that are soothing to shaved skin. Company uses sustainably-sourced ingredients. Available in scented and unscented.

Cons

Slightly thick and oily, but it seems to absorb fairly well. On the costly side, considering you get a small bottle for the price.

How we decided

We purchase every product we review with our own funds — we never accept anything from product manufacturers.

30 Models Considered
28 Hours Researched
3 Experts Interviewed
87 Consumers Consulted
Zero products received from manufacturers.

We purchase every product we review with our own funds — we never accept anything from product manufacturers.

Some men may not admit it, but they like to put their best face forward as much as women do. They may also know that an attractive face begins with soft, moisturized skin, but don't want to resort to using lotions that aren't specifically made for them. Fortunately, men's facial lotions are designed with their needs in mind. They feature easy-absorbing formulas that target issues specific to the male face, including the need to soften skin prior to shaving or for keeping it supple following a close shave. The scents are either lightly masculine or unscented, not overpowering or perfumey. Think about your specific skin needs as you shop, as men's facial lotions are available in formulas that target issues like very dry skin, or include SPF to protect against sun exposure.

Other Products We Considered
The BestReviews editorial team researches hundreds of products based on consumer reviews, brand quality, and value. We then choose a shorter list for in-depth research and testing before finalizing our top picks. These are the products we considered that ultimately didn't make our top 5.
Neutrogena
Anti Wrinkle Face Moisturizer for Men
JACK BLACK
Double Duty Face Moisturizer
RUGGED & DAPPER
Age Defense Face Moisturizer for Men
Nivea Men
Maximum Hydration 3 in 1 Nourishing Lotion
Anthony
Oil Free Facial Lotion
Wilder's est. 2015
Men's Face Cream Moisturizer
MARLOWE. M BLEND
Men's Facial Moisturizer
CeraVe
Daily Moisturizing Lotion
Remedy Dermatology Series
Lotion for Sensitive Skin
Brickell Men's Products
Face Moisturizer for Men
CeraVe
Facial Moisturizing Lotion
JACK BLACK
Double Duty Face Moisturizer
Mario Badescu
Collagen Moisturizer
Baxter of California
Face Moisturizer for Men
Gold Bond
Men's Essentials 5 in 1 Face Lotion
ThePrincessStories39
Facial Fuel Energizing Moisture
SELFISH
Mens Face Lotion
Neutrogena
Face Lotion for Men
Neutrogena
Oil Free Facial Moisturizer
DOVE MEN + CARE
Face Lotion
Lubriderm
Men's 3 in 1 Unscented Lotion
Dove
Face Lotion Hydrate
Neutrogena
Men Triple Protect Face Lotion
CeraVe
Moisturizing Cream 19 Ounce
Nivea Men
Sensitive Protective Lotion
Anthony
All Purpose Facial Moisturizer
Nivea Men
Maximum Hydration Protective Lotion
Neutrogena
Men's Daily Face Lotion
Viking Revolution
Mens Face Cream
Highlands Naturals
Face Cream for Men
See more
×

Brickell Men's Products

Daily Essential Face Moisturizer for Men

Brickell Men's Products

Daily Essential Face Moisturizer for Men

Brickell was founded in 2014 with men's grooming needs in mind, and this moisturizing lotion is an example of the company's quality and commitment.

$35
×

Beau Brummell for Men

Men’s Face Moisturizer

Beau Brummell for Men

Men’s Face Moisturizer

This men's facial lotion smells great and is very moisturizing but not overly heavy. It can easily be used day or night.

$25
×

MARLOWE.

No. 123 Men's Facial Moisturizer

MARLOWE.

No. 123 Men's Facial Moisturizer

A quality men's facial lotion that includes natural ingredients, smells nice, and absorbs quickly – and a nice price.

$11
×

NIVEA

Men Maximum Hydration Protective Lotion w/ SPF 15

NIVEA

Men Maximum Hydration Protective Lotion w/ SPF 15

Choose this facial lotion if you like the idea of moisturizing and protecting your skin from the sun, all with one product you can use every day.

$22
×

Thrive

The Balm Natural Men's Face Lotion

Thrive

The Balm Natural Men's Face Lotion

A rich – albeit somewhat greasy – facial lotion with plant oils that make it a good pick for soothing razor burn and bumps.

$14

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Our Top Picks
Brickell Men's Products Daily Essential Face Moisturizer for Men
Best of the Best
Brickell Men's Products
Daily Essential Face Moisturizer for Men
Shop Now
MARLOWE. No. 123 Men's Facial Moisturizer
Best Bang for the Buck
MARLOWE.
No. 123 Men's Facial Moisturizer
Shop Now
Beau Brummell for Men Men’s Face Moisturizer
Beau Brummell for Men
Men’s Face Moisturizer
Shop Now
NIVEA Men Maximum Hydration Protective Lotion w/ SPF 15
NIVEA
Men Maximum Hydration Protective Lotion w/ SPF 15
Shop Now
Thrive The Balm Natural Men's Face Lotion
Thrive
The Balm Natural Men's Face Lotion
Shop Now