Focused intermediate course with 8 classes over a total of 2 1/2 hours of class time. Combines introduction to advertising, Facebook-specific strategies and skills, ad measurement, and more. Subscription covers this course and 7,000 more.
Structured course may be limited to some learners.
Geared toward those new to Facebook marketing, Udemy has more than 100 courses available at any time. Topics focus on common marketing issues, from setting up pages to planning campaigns and targeting specific demographics. On-demand video and downloadable guides are a big plus.
Some courses are a bit outdated.
A large range of Facebook marketing tutorials and courses for beginner through advanced. Convenient, subscription-based pricing. Courses can be sorted by the time it takes to complete them, among other factors. And a few of them will count toward continuing education units for specific organizations.
Some videos and instructors are difficult to follow.
Offers in-depth, structured courses that build a strong foundation for social media marketing. Courses presented by top universities and business schools are a plus. Many classes are self-paced.
Only a few courses deal strictly with Facebook marketing.
Wide variety of classes and instructors. Instructors teach based on real-life experience. Classes can be less than 30 minutes to several hours. One subscription accesses hundreds of classes on a variety of subjects.
Class quality may vary widely. Some may desire a more structured approach.
We recommend these products based on an intensive research process that's designed to cut through the noise and find the top products in this space. Guided by experts, we spend hours looking into the factors that matter, to bring you these selections.
Marketing a business, product, or service on Facebook can be a daunting task for those new to the platform. Online classes are convenient and easy to access, but it’s important to make sure that a class will cover the most pertinent material. From setting up a Facebook page and creating and optimizing ads, to making sure a Facebook marketing campaign achieves its goal, online classes should boost a user’s confidence in the marketing process and help garner page likes and tangible results. Online classes don’t replace experience, of course, but they should put students on the right path to successful Facebook marketing.