If you saw last year's viral hatching T-rex toy and thought the obvious move was to make it wetter and creepier, you might have a promising career in toy design. Spin Master, the company behind the must-have Primal Hatch toys from the last few years, just dropped Primal Hatch Megalodon, and this is your official notice that this will be the next holiday "it" toy.
Kids ages 5 and up put the giant egg into its reusable hatch tank and add water, which then starts fizzing and turns red. Then, the Megalodon roars and bursts from its shell with glowing red eyes. All 16 inches of Megalodon. It's impressive, to say the least.
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But the best part is that the fun isn't over after you hatch your prehistoric shark. The entire hatch can be repeated, because unlike other hatching toys, this time, the tank and egg components are designed to be rinsed, dried and reset so kids can fill the tank and unleash the shark again and again. They can also continue to play with the unleashed Megalodon, which is interactive with lights and sound effects.
In this article: Primal Hatch Megalodon, PAW Patrol: The Dino Movie Megasaurus Dino Vehicle with Inflatable Toy and Hatchin’ Yoshi Interactive Toy
This is sure to be a huge hit during the upcoming holiday season. Spin Master was also behind the Jurassic World Primal Hatch, which won both Toy of the Year and Action Figure of the Year at the 2026 TOTY Awards.
“Primal Hatch was wildly viral last year and Bitzee was the toy of the season the year before,” says BestReviews Executive Editor Maria Guido. “Spin Master has essentially been churning out the 'it toy' of the season the last few years. I met Ben Dermer, the engineer behind the Hatching Megalodon at this year’s Toy Fair and his passion for fun was palpable.”
Translation for parents: This is one to buy early if you think your kids will love it. It may get hard to find as the holiday season approaches.
PAW Patrol: The Dino Movie Megasaurus Dino Vehicle with Inflatable Toy 10% OFF
Kids can press the Megasaurus vehicle’s light bar to trigger fun sounds — and to inflate a 2 1/2-foot dinosaur using a continuous stream of air. The vehicle has working wheels and front claws, and the included Rocky figure can ride behind the wheel or on the dino's back.
Hatchin’ Yoshi Interactive Toy
If your kids are into hatch toys, this one is a must-have. They have to tap, knock and rock the egg until it starts to move and Yoshi pops out. Then, Yoshi has light-up eyes and includes more than 100 sounds and reactions so he can respond when kids touch or talk to him.
LEGO Ideas Peanuts: Snoopy's Doghouse
This 964-piece LEGO Ideas set lets you build Snoopy, Woodstock and the iconic red doghouse, which opens up to reveal a campfire and a starry night background. Snoopy can lie on the roof or sit at his typewriter, and the campfire includes marshmallows to toast on sticks.
Fisher-Price Little People My Mario Adventure Playset
This Little People playset introduces Mario to younger kids, using two Discovery Buttons, a spinning Goomba pipe and actions that trigger familiar Mario music and sounds. Kids can also make Mario hit the ? Block, slide a Green Shell and bounce the Chain Chomp for more fun interactions.
Barbie Petal Pop Scented Doll with Purple Floral Dress & Accessories
With this interactive Barbie toy, kids pluck petals from the bouquet to uncover surprises, including a watering can and jewelry, until the Barbie ultimately pops up. The reveal can even be reset so you can enjoy the surprise again and again.
Peekimo Pink Interactive Pet and Wearable Charm Accessory
Part electronic pet and part wearable charm, Peekimo responds to taps, swipes and voices with more than 100 reactions. Its pod lights show its moods, from hungry to happy, and you can unlock games by continuing to play and care for it.
Prices listed reflect time and date of publication and are subject to change.
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